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 "owner": "alimamaTech",
 "name": "MAC",
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 "citation": "@misc{wu2026macconversionrateprediction,\n      title={MAC: A Conversion Rate Prediction Benchmark Featuring Labels Under Multiple Attribution Mechanisms}, \n      author={Jinqi Wu and Sishuo Chen and Zhangming Chan and Yong Bai and Lei Zhang and Sheng Chen and Chenghuan Hou and Xiang-Rong Sheng and Han Zhu and Jian Xu and Bo Zheng and Chaoyou Fu},\n      year={2026},\n      eprint={2603.02184},\n      archivePrefix={arXiv},\n      primaryClass={cs.LG},\n      url={https://arxiv.org/abs/2603.02184}, \n}",
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